Skoda expands its presence in North India with 51 touchpoints


Skoda has now registered its presence in 51 cities throughout the northern components of the nation, up from 34 in 2019.

By :
HT Auto Desk

11 April 2022, 11:42 am

Zac Hollis of Skoda Auto India poses subsequent to the Slavia mid-size sedan.

Skoda Auto India has been on a form of aggressive product line and whereas its Kushak SUV launched final yr has been an enormous success, the Slavia additionally guarantees to probably woo consumers within the mid-sized sedan house. However whereas new product launches all the time promise elevated traction for auto manufacturers, Skoda can also be betting large on increasing its presence throughout the nation and has not too long ago knowledgeable that it has introduced its launch in North India in 2019. The shopper touchpoints have been elevated from simply 25 to 51 this yr. , To this point.

Skoda in a press assertion stated that it has managed to ascertain a powerful presence in 34 cities throughout the northern a part of the nation, up from 15 in 2019. Listing of latest cities the place Skoda now has totally geared up services. These embody Solan, Dehradun, Bareilly, Kanpur, Prayagraj and Kota. And whereas the corporate hopes to draw clients from these new hubs, the Czech producer underlines that it is not nearly amount but additionally about high quality and that every of those services meets strict high quality requirements. Is. “Wideening our community and deepening our penetration throughout India has been our prime precedence. After our enlargement within the South and West, it was solely pure that North India would additionally be part of our development story,” says Zack Hollis, Model Director, Skoda Auto India. “Though the expansion is immense, that is solely the start and there’s hope. That rather more from us within the coming months.”

Skoda is now specializing in establishing its Slavia sedan as a formidable participant in its section, whereas driving the gross sales of the Kushak. 2021 was a watershed yr for the corporate right here with 130% development in gross sales. The Kushak was primarily chargeable for this increase, although the corporate additionally introduces fashions such because the Octavia and Excellent available in the market. With the launch of the Slavia, Skoda is now aiming to double its complete gross sales by 2022.

First revealed date: 11 April 2022, 11:42 AM IST


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